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About Us

About SH Trading

The Next Big Trend in Souvenirs & Gifts

Driven by massive success at ABC Stores, Honolulu Airport and The Venetian Resort, SH Trading is redefining the souvenir retail landscape. Every piece in our collection is exclusively designed in Hawaii, born from months of meticulous artistic planning to capture the true essence of each destination.
We pair this authentic island inspiration with high-quality, scalable production in China. With over 95% of our manufacturing process being carefully handcrafted, we ensure our custom 3D wood keepsakes maintain an unparalleled level of detail and strict quality standards, all while offering retail-friendly margins and reliable supply.
This year at the Las Vegas Souvenir & Resort Gift Show, we are proudly unveiling our exclusive 2026 Collection featuring 220+ custom designs for 14 major airports and America's National Parks.
👉 To protect our partners' exclusivity, the full catalog is not displayed online. Visit Booth #3506 to touch the unmatched handcrafted quality and request physical samples and catalog.

Exquisite 3D Handcrafted Detail

From 3D wood layered ornaments to keyrings and magnets, over 95% of our manufacturing process is meticulously handcrafted to ensure unmatched visual depth and premium quality.

Custom Destination & Travel Lineup

Tailored collections for major airports, national parks, and tourist hubs—featuring custom souvenir best-sellers alongside travel- essential neck pillows and cooling wraps.

Turnkey Retail Customization

Complete end-to-end support—including custom location designs, tailored packaging, UPC barcoding, and display-ready solutions designed for immediate shelf impact.

Proven 20-Year Reliability

Trusted by industry giants like ABC Stores for two decades, delivering stable mass-production capacity, strict compliance, and reliable on-time fulfillment.

30 +
Global Partners
15 + Years
of Experience

Established 2009

đź’ˇ What We Do

We design,

source, and distribute a wide range of travel and outdoor accessories — including waterproof cases, aqua gear, cooling items, and comfort products. Our products are available across Hawaii’s major retail networks, including airport stores and well-known chains such as ABC Stores and DFS.

🤝 Our Mission

To create trusted

products that combine innovation, quality, and comfort, making every customer’s journey easier and more enjoyable.

🌎 Our Vision

To become

a global lifestyle brand from Hawaii — connecting travelers around the world through smart, reliable, and beautifully designed products.